遇到同行搶客戶苗頭，打價(jià)格戰(zhàn)都不是好方法，甚至?xí)獋€(gè)弄巧成拙，兩敗俱傷的結(jié)局，所以相信很多外貿(mào)都不會推崇這樣做法。但無奈倘若對手他們報(bào)了低價(jià)，你的客戶會反過來跟你砍價(jià)，這個(gè)時(shí)候就看你的話術(shù)和情商了。例如，客戶找你們壓價(jià)，可以這么

You may know that there is no lowest price in China, only the lower and lower prices..

Based on our quality, our profit is very low. If we cut 0.70 USD/CTN, we cannot keep reasonable profit then order will be rejected by our financial dept. Because it's no meanning of accepting this order, it only makes our workers tired and occupy capital.

If we force ourselves to accept this order, we may have to bring down the quality to average our cost.

So please kindly evaluate our price again. If it's really hard to work, we hope we can work with you for next order. Appreciate for your support.

你們要告訴客戶： If we force ourselves to accept this order, we may have to bring down the quality to average our cost. 他就害怕了。要知道客戶寧愿買貴一些，但質(zhì)量一定不能差。否則買過去以后，客戶會陷入無休止的客戶投訴，經(jīng)濟(jì)和聲譽(yù)都受損。

還可以告訴他：Low prices always accompany with high risk, maybe quality, quantity or reputation. we cannot bring down our quality to get advantage on prices. We hope our parters grow with us in a health way.“低價(jià)格永遠(yuǎn)意味著高風(fēng)險(xiǎn)”，尤其是在采購量比較大的時(shí)候，太低的價(jià)格往往會伴隨著潛在的高風(fēng)險(xiǎn)?？赡苁瞧焚|(zhì)，可能是數(shù)量，信譽(yù)等。

很多客戶特別是歐美客戶，都會認(rèn)同好質(zhì)量的產(chǎn)品，所以這么說他們會認(rèn)同。買的永遠(yuǎn)沒有賣的精，一味圖便宜的客戶，總會吃虧的。中國的供應(yīng)商那么多，參差不齊，客戶做貿(mào)易那么多年，可能會有吃過虧的經(jīng)歷。很多時(shí)候重大的損失都來自于原則問題沒有堅(jiān)持，你這么說客戶有可能會有感觸。