In a world where we can connect with almost anyone the excitement of starting an international business is certainly attractive to many. It probably started as - "Darn that is a good idea - I bet someone in the world will want to buy my goods." After all, there is always a demand for something, somewhere - right? You're smart, so you make a plan, line up a supplier, financing, a few contacts and start shipping. What can go wrong?
In simple terms, you cannot make the assumption that people in different countries operate in the same manner as you. Below are some of the larger issues associated with starting an international business.
Foreign markets may not work the same as your own: Each country has their own work ethic, values and traditional ways of conducting business.Other countries may seem disorganized, slow and business is conducted in what might appear to be a casual atmosphere. In contrast you may appear to be too direct, non-trusting or offensive in a manner in which you did not expect. This is an issue of perception not fact.
Uncontrollable factors:
Other factors:
The good news is the risks can be minimized by taking the following actions
